Hollywood in the USSR
CBS' Moscow Rep Details How U.S. Pix Click in USSR
By BILL DOWNS
April 21, 1943
(Following comments on the current tastes of Moscow film-goers, transmitted in advance by cable to CBS' N.Y. headquarters, was to have been broadcast from Moscow as part of the network's 'World News Today' program Sunday matinee (18), but reception trouble intervened).
Moscow theater-goers like American films. Any kind. There's an old Lawrence Tibbett film whose American title I've forgotten, but in Russian called "Thrilled by You." And suburban theaters for the past two years have been showing Deanna Durban's 100 Men and a Girl. People get up at six o'clock in the morning and stand in front of box-offices to get a seat to see a Walt Disney reel.
These American films are the closest link people in the United States have with Russian people. I was talking to the old Soviet film commission the other day. He said his department had been buying American films, "but prices [are] so high we can't get [as] many as we want—we need money for the war." Then he said he thought it important that the two nations exchange films to let each see how the other is fighting and living in this was against the common enemy.
One of the best known women in Moscow today is "Lady Hamilton." She's a favorite topic of conversation...subway, street corners; anywhere you find a group of Russians. It took me several days to discover that when Moscow speaks about the the lady friend of Britain's famous Lord Nelson—"Lady Hamilton," it's a film. Last week the British-produced motion picture Lady Hamilton opened in Moscow theaters and immediately set record[s]. It's now playing in one theater and seems set for [a] permanent run. I have known dozens of Russians who have seen the picture three four times—and Russians never go to the theater alone. They go in groups.
It's a mystery to foreigners here why Russians take such an avid interest in last century doings [of] a man and woman they never saw or heard of before. But this, in many ways, is a mysterious country.
For example, no one ever figured out why a not-too-good Hollywood comedy, The Three Musketeers starring the Ritz Bros., has been running steadily somewhere in Moscow for over six months. When a Russian likes something, he really likes it, and he doesn't consider he knows anything about a motion picture or play unless he sees it three or four times. That tradition extends even to film and theater critics. They don't write anything about a production until they see it a half dozen times or more.